What Precisely is Obscure?

Caught this line from the British Daily Mail in an article on the social networking service Twitter:

Twitter has decided to act after Tony La Russa, the coach of an obscure American baseball team, launched a legal action over a fake account. He claimed that postings in which he appeared to make light of the death of two of his players had been ‘hurtful’.

Obscure? Really? As a St. Louisan I am predictably skeptical.

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